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Drug Research
HIGH AMOUNT SPENT ON DOCTORS BY DRUG COMPANIES FOR MARKETING – (11-21-04)
James Bogash
Dealing in drugs
I’m sure no one reading this Update will be surprised at the influence the drug companies have on physician prescribing behaviors. Ironically, most physicians themselves do not appear to be aware of this same influence… This article notes that between $8,000 and $13,000 is spent on each doctor annually for marketing. Geez…by this standard I guess DSD is at least $56,000 in arrears. I’ll take a black BMW M3 instead…The Journal : Back Issues –
